seo small businessSEO, which stands for Search Engine Optimization, should be a term known and understood by every small business owner. SEO helps a business be found when a potential client does a search on a search engine. By optimizing its web content for search engines, a company can improve its relevance online, land more clients, and find growth.

Unfortunately, many large companies have been focused on SEO for years. This can make it hard for a smaller company to gain traction in the space. Ultimately, the goal is to be one of the top results (or at least on the first page of results) when a prospective client searches for specific keywords or phrases which relate to your business. But if the bigger players in …

multitask, startupThere are a number of ways you could wind up running multiple businesses, which can ultimately lead to great financial success or terrible failure. This is because there is now twice (or three times or four times) the work, responsibility, risk, and potential for profit. So if you should find yourself in this situation, be sure you are ready for the responsibility.

The most common ways people wind up running multiple businesses is by splitting a service into two separate entities. For instance, a mechanic who starts a repair shop may decide to start doing bodywork, as well. This is a great opportunity to enter a related field and increase revenues, however, the owner may not want to put the current, successful repair shop in …

Start Up, Small BusinessWe all have hobbies, things we enjoy doing in our free time. And we all fantasize about turning those hobbies into careers at one time or another. For some, this fantasy could be a reality, and if you think you could be one of those people, here are 11 things to consider to see if you are ready to turn your hobby into a career.

Someone else is already doing it – If your hobby is something that others are already doing for a living, then you are on the right track. You know that there is a viable career there and that with time and patience, you could monetize your hobby. But just because no one is doing it now, doesn’t mean it can’t …